Healthcare
Shaping the Future of Healthcare Through Insight
With curated research programs to benchmark medical performance and guide healthcare regulators, hospitals and clinics.
The Middle East healthcare market is projected to surpass USD 300 Bn by 2030 with digital health and private sectors leading the change.
Healthcare today is about innovation, personalization, and accessibility. Patients are no longer limited to traditional hospital visits. Telemedicine, digital health platforms, and AI-driven care models have redefined how individuals engage with healthcare providers, demanding faster, smarter, and more connected experiences.
Healthcare in the Middle East is becoming increasingly patient-focused, with greater emphasis on access, personalization, and quality. We support providers and regulators with patient insights and market intelligence to shape services that improve outcomes and deliver lasting impact.
With strategic investments in infrastructure, technology, and preventative care, the healthcare sector continues to evolve. Operators who leverage data from within, from insurance providers and market data are curating their services to ensure profitability and sustained success.
We work with Governments and private sectors to help streamline their ongoing operations while demonstrating future community needs based on market intelligence to guide these sectors to proactively establish offerings based on a city’s urban sprawl.
How We Help
With insights into patient preferences, trends and behaviors blended with market intelligence, cultural and technological context.
Patient Perception & Attitude Audits
Our audits provide valuable insights into how patients view their healthcare experiences. These help organizations understand patient expectations, satisfaction, and emotional responses to care, which are essential for improving service delivery, patient outcomes, and overall healthcare quality.
Staff Satisfaction Assessment
Staff satisfaction is a critical factor in the overall success of healthcare organizations. Conducting a Satisfaction Assessment is an essential step in understanding the needs, expectations, and challenges faced by providers.
Hospital/Clinic Benchmarking
Hospital and clinic benchmarking is the process of comparing the performance of healthcare facilities against industry standards, best practices, and competitors to identify areas of strength and opportunities for improvement.
Performance Gap Analysis
Our performance analysis in healthcare involves identifying gaps across verticals such as patient care quality, clinical outcomes, operational efficiency, financial performance, or staff satisfaction. By understanding these discrepancies, healthcare institutions can develop strategies to optimize performance.
Cost-Effectiveness/Benefit Analysis
Cost-benefit analyses are essential tools in healthcare decision-making. They help healthcare organizations, policymakers, and clinicians evaluate the economic implications of medical treatments, interventions, or policies.
Location Assessment
Our market studies help healthcare providers understand each city’s needs to help evaluate future expansions. With a robust evaluation of a city’s future growth, urban sprawl and socio demographic population information, businesses can understand future needs to tailor offerings and expand healthcare infrastructure.
Healthcare Expertise
Our functional
offerings include
While most of our engagement is tailor made, across the industry we have over 25 years of experience assisting healthcare business with:
- Best-in-Class Case Study Analysis
- Causal Modelling & Path Analysis
- Cause & Effect Analysis
- Cost-Effectiveness Analysis
- Cost-Benefit Analysis
- Location Assessments
- Perception & Attitude Audits
- Performance Gap Analysis
- Physician Satisfaction Assessment
- Priority Index Modelling
- Stakeholder Perception
- Strategic Action Plans
Connect with our Healthcare practice.
Drop us a mail and our team will connect with you in 24 hours.
Case Study
Benchmarking retail assets: Laser focused insights for a leading retail developer
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The year 1995 witnessed the launch and opening of Deira City Centre (DCC) and by 2005 following the launch of Mall of the Emirates (MOE) Majid Al Futtaim had established themselves as the market leaders within the organised retail sector of the UAE. However, the business became aware that they needed to better understand the retail market, its evolution and why their shoppers kept coming back. grmc’s annual research study helped establish the framework for the entire business’ retail portfolio.
Sustaining enrolment growth: Understanding the demand for higher education programmes
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University of Birmingham Dubai (“UOBD”) was initially established in 2017 within the headquarters of the Dubai International Academic City (DIAC) since 2022 the university has occupied a purpose-built campus within the wider grounds of DIAC. As part of its future growth plans the university needed to understand the current higher education landscape in Dubai with a deeper understanding on current student preferences.
Building the retail strategy: Diriyah Gate Development Authority
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Located 15 minutes north-west of Riyadh city centre, the Diriyah Gate Development Authority (DGDA) project aims to transform 7 sq km of Diriyah city into one of the world’s lifestyle destinations for culture and heritage, hospitality, retail and education. grmc was engaged by the Diriyah Gate Development Authority to articulate the retail strategy including F&B, Leisure and Entertainment destinations including tenant recommendations and forecasted market shares.